Our unique space is ‘Market Adoption or Traction’
First you innovate, and then you have to take your innovation to market.
The moment your innovation takes the form of an offering to a market our algorithm becomes applicable.
We put ourselves in the shoes of the market, and then look back at the innovation-based offering. We operate from the first principles that define value in the eyes of the market.
Innovation (a new method, process, application, technology, etc) on its own, is of no value until you convert it into value.
Our algorithm acts like a guide or catalysts during the conversion process.